Swapping light yogurt for Greek yogurt

Influenced by trendy foods and a desire to eat as healthily as possible, millennials have abandoned yogurt, especially light yogurt. Instead, they prefer natural, protein-rich yogurts like Greek yogurt, rather than those that offer fewer calories.

In 2016, sales of Yoplait Light yogurt fell by 8.5%, and they continue to decline. It's clear that the only people currently buying it are older generations or families with children. A millennial would never dare to have a bowl of anything other than Greek yogurt for breakfast.

No more razor blades

Razor sales are falling sharply. There's a surge in the casual approach to shaving. Men under 45 have embraced this trend, and it's hurting the razor industry.

CNN reported in 2018 that Gillette had to lower the prices of its products by 12%. Furthermore, studies show that over the past decade, the number of times per week men shave has fallen from 3.7 to 3.2.